Whenever I ask a client or team member the number 1 way to perform research, they instantly say ‘Google It’. Google have always played a strong part in the growth of the Internet and for over 13 years have been committed to the growth of their online community. They have released and acquired (whilst invested [...]
Does Google Adwords Impact Organic Rankings?
I’m asked this question a lot, so thought I’d cover it off in a short article. The short of it… NO! The 2 algorithms are separate and they the organic algorithm ignores the adwords algorithm. I have come across the question a couple of times and one person that was certain that there was a [...]
The Growth of Mobile Users and Mobile SEO
When I was a kid I loved watching Star Trek. The idea of mini computers you could hold in your hand (called tricorders and communicators) to communicate, interact with the environment and to use as a medical tool seemed so futuristic. All I ever wanted as a kid was my own tricorder. Fast forward to [...]
Why You Don’t Want a Picture That Tells a Thousand Words
Over 65% of the world’s population are visual learners. Whether it’s in a classroom or out in the big wide world we are bombarded with visual queues that stimulate our senses. If I mention your favourite colour or food, 65% of you are visualising it right now. Where it gets interesting is how I visualise [...]
Quality Content V’s Keyword Stuffing
Content is King!!! This is a common term that is thrown around in the world of SEO. It does lack one small element… Quality! Although Google have always encouraged quality from the very beginning, due to Google’s more recent Algorithm updates (over the last 12 months) this focus is coming into the foreground as SEO’ers, [...]
Beware: Google Penalties… Is Your Website Safe?
If you look around on a number of SEO forums, you’ll notice every time Google release an algorithm update that there are a slew of site owners complaining about losing traffic. Let’s be honest… Google employ some of the worlds leading minds to ensure they are not only constantly developing measures to rank sites, but [...]
SEO, SEM and Social
Over the last decade business owners have built a website with the idea of getting extra business, especially as they try to compete during tougher economic times. There’s a growing trend of ‘Smart Business Owners’ that seek the help of online experts to make their websites perform well on the web, ensuring they are actually [...]
Finding a Good SEO Company for Your Website
So you have a company website and you are looking for SEO… because you’ve heard about it and you heard that it’s important and stuff. The fact that you are looking for an SEO service could mean you have little idea of how it’s done or how it works. Or perhaps you simply do not [...]
SEO Techniques and Trends
MarketingSherpa have just released their 2012 Search Marketing – SEO Edition report, outlining past and future trends in SEO. As a teaser to the report, they have also released an excerpt, highlighting several key SEO findings within over 1500 organisations. Main reasons people Engage in SEO The top reason people are investing in SEO is [...]
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